Sony TPS-L2

Discussion in 'Brochures, advertising, data & specs...' started by mrp32Dave, Apr 8, 2018.

  1. mrp32Dave

    mrp32Dave Well-Known Member

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    I was looking through all my various audio brochures/catalogues (I have a lot) and found this Sony one, this must be one of the first UK brochures to feature the TPS-L2, and although it's on the front cover inside it's on the last page, strange. Anyway I've scanned the entire brochure see what you think.

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  2. Machaneus

    Machaneus Well-Known Member

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    This is great thanks. Indeed an early one, with a TPS-L2 without the "walkman" logo on the door.I love that CFS D7.
    Maybe it is a translated Japanese catalog ,it is weird to start a catalog with digital clock radios , all products appear to be presented backwards ,most important the title of the catalog invites for "Portable Cassette and Radio" , it seems the original Japanese page arrangement was retained except for the cover.
     
  3. Longman

    Longman Well-Known Member S2G Supporter

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    Thanks for posting.

    I think you are both looking at the brochure through twenty-first century eyes.

    Back at the end of end of the 70s clock radios were the latest thing. I can remember one retailer advertising that the Digicube (like the ones in the brochure) would make the ideal Christmas gift. Looking for that I even found an amusing TV advert for Sony Clock Radios.



    In contrast the Walkman was a new product with no track record of sales. The person producing the brochure was probably following last years format, and wondering where to put this strange new product, a cassette recorder with neither a speaker or recording capability.

    This got me thinking;

    When was the first time you encountered a Walkman what were your first impressions and what products were competing against it ?
    To answer the last question a friend actually bought that strange ICF-M20L radio in the brochure, which had digital tuning but no display.
    It certainly wasn't cheap either. Other people I knew were buying Boomboxes, and Home stereo systems. I don't remember anyone I knew buying a Personal Stereo before I bought a cheap Sanyo in about 1983, and even when I bought that I didn't feel it was a must have.
     
    Last edited: Apr 9, 2018
  4. Mystic Traveller

    Mystic Traveller Well-Known Member

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    Super! :) Thanks for sharing! :thumbsup:
     

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